
This week is ‘Mike Brooks’ week on Telesales Magic! Here’s the first of five articles from Mr. Inside Sales himself! Be sure to check back in tomorrow where Mike discusses Time Management.
In today’s economy, where prospects are quick with the brush off, you’ve got to find a way to instantly establish rapport, differentiate yourself from all the other sales reps who are calling them, and build trust and credibility for yourself and your company.
While this sounds like a tall order, it can be even harder when you realize that you’ve got to do all this in the first 30 seconds of the phone call!
Here are three techniques you can begin using today to create ease, build rapport and get the person on the other end of the phone to trust you.

